Grassroots Coordinator – NYC

  • Remote
  • Remote

Website The Humane League

The purpose of the grassroots program is to build a movement of trained animal advocates to carry out THL’s outreach and campaign objectives in the community. Grassroots Coordinators function as the face of THL, representing THL to the public, the media, in classrooms volunteers and potential donors. This will be a leadership position within your community. The goal is that most program work will be carried out by volunteers and interns under the leadership and management of the local coordinator. This is a full-time, at-will remote position in New York City reporting to the Vice President of Grassroots.

Primary Responsibilities

  • Recruiting volunteers and interns, hosting events, and providing activist training to build a community that can be mobilized to take action for farm animals.
  • Organizing demonstrations, activist workshops, leafleting and signature gathering events, and other tactics that put pressure on our campaign targets.
  • Planning and coordinating local fundraisers to draw new members and achieve an annual fundraising goal, including an annual gala, Team Humane League, and other events.
  • Developing and maintaining relationships with media to get coverage on local events.
  • Engaging in veg outreach, such as giving presentations on factory farming and reducing meat consumption and distributing pro-vegetarian materials at events and universities.
  • Occasional travel to assist and run campaigns in nearby cities, as well as for conferences or employee retreats (total expected travel time is up to 1-2 months per year).
  • Serving as the face of The Humane League in the community.
  • Managing a local social media presence for the grassroots office.

Skills Required

  • Very strong interpersonal skills to persuade others, communicate our message well, make friends or friendly connections, speak clearly, etc. This is the most important quality for the position.
  • Comfort with pressure campaigns, as a primary focus of this position is pressuring companies to change their animal welfare policies. The ability to professionally handle contentious or difficult situations during protests and other activist events.
  • Leadership/management skills to recruit and retain interns and volunteers, as well as empower them to take ownership of our programs.
  • Self-motivation to set your own schedule and to-do lists and carry them out in a timely, efficient manner to achieve as much as possible for animals in the limited amount of time you have each day.
  • Professionalism when necessary in order to achieve our campaign, education, and fundraising goals.
  • Licensed driver


  • Previous animal advocacy experience
  • Up-to-date knowledge of issues regarding factory farming.
  • Able and willing to receive large shipments of leaflets at home and load and unload these 20-30 lbs. boxes.

Starting salary for Grassroots Coordinators is $35,000 with added consideration for cost of living.

Employees enjoy full medical coverage, optional dental and vision packages, a 401(k) retirement plan, working from home, flexible holiday and vacation time, room for advancement, and the collaborative colleagues at The Humane League!

The Humane League is committed to creating a diverse environment and is proud to be an equal opportunity employer. Women, people of color, people with disabilities, and veterans are strongly encouraged to apply. In compliance with laws and in furtherance of our commitment to fostering an environment that welcomes and embraces diversity, all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, or veteran status.


Entry level


High School


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