Should You Start a Home-Based Animal-themed Gift Store?

Home office with horse picture

By Paula Fitzsimmons

Have you ever seen a darling pair of dachshund earrings, a must-have giraffe tee-shirt, or a hand-crafted cat toy, and thought, I could sell that or I could make that. Selling your wares online may seem straight-forward enough (and in some regards it is once you gain experience) but there’s much more to the process than slapping a few products on a website and hoping for sales.

It’s imperative to know what you’re doing – not just in order to succeed, but to avoid losing your money – or sanity – in the process.